About Me

An essential aspect of creativity is not being afraid to fail."Edwin Land

Creative Director based in Metro Detroit with over a decade of experience building brands people actually want to spend time with.

I’m passionate about design, storytelling, and the cultural moments that make work feel alive, from fashion and pop culture to the places and spaces where audiences connect in real life.

Since graduating from Miami Ad School, I’ve worked across the country partnering with brands in automotive, banking, retail, tech, and travel to create fully integrated campaigns that show up with intention.

At Ford, I led Branded Content and Partnerships, bringing experiential ideas to life in ways that extended far beyond traditional advertising.

At McCann, I’ve shaped work for brands including GM, Canon, Pure Michigan, Beautyrest, and more, always looking for the intersection of strategy, craft, and cultural relevance.

As a leader, mentorship is at the center of everything I do. I believe the best ideas are built together. I do not take over ideas. I help make them stronger. Developing young talent and watching teams grow their confidence and craft is one of the most rewarding parts of my role.

I am always energized by work that is hands-on, immersive, and built to move, whether that is across screens, stages, or cities.

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